BUSINESS EXHIBITION: If you are a business owner or entrepreneur, you may wonder how much success your business can gain from trade shows. Statistically speaking, trade shows have become more popular and more successful for participating businesses. For example, surveys with exciting statistics on the @thebusinessshowuk Instagram page, including 76% of B2C and B2B event attendees making new purchasing decisions. Did you know that an attendee’s brand perception improves by 21% after meeting business representatives at a trade show? Personal contact is the best point of interaction and conversion. Critical Advantages of Exhibiting At Trade Shows This article provides compelling…
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Product-marketing fit is a term often used in the startup world. It represents the relationship between the company, its customers, and its products or services. This concept is important for any business. In this article, you’ll learn what product-market fit is, why it’s important, and how to measure yourself. Defining the Product Market Fit Product market fit describes when a new product or service achieves widespread acceptance. Over the years, most startup communities have received techniques from people like Steve Blank and Eric Ries. Using the Lean Startup Methodology The lean startup approach takes a different approach to business. In…
Did you know that more than 51 per cent of smartphone users found a new company or product by searching on their smartphone? This is why it is important to keep up with digital marketing trends. Because if you’re not marketing online, devote time to it! The year is already coming to an end. However, in 2019, there will be many changes. If your business needs a fresh start, here are the digital marketing needs you can’t ignore! 1. Customers Are Key Word-of-mouth marketing is the best thing in business. Think about it: the customer had a great experience and…